Strategic Branding… Not As Simple as You Thought

by | Feb 5, 2015

So you’ve started a business and now comes getting your business in front of people who can use your product or service. The current podcast  guest Web Developer and Digital Marketer Jon Whitbeck explains why it is not as simple as putting up a website and they will...

Like It or Not Leaders Have Complex Personalities

by | Jan 28, 2015

I continually hear gurus describe the leadership personality and what comes to mind is a wise, encouraging, and supportive individual; when in reality a lot of leaders possess few of those characteristics. No one is one thing, because humans are complex individuals...

The Psychology of Viral Marketing

by | Jan 21, 2015

I’ve been reading Jonah Berger’s book “Contagious: Why things catch on” and enjoyed some of his insights so much I decided to give an overview in the current podcast episode. The idea is to show how your brain processes information and illustrate the psychology of...

How Wanting To Lose Weight Changed A Lifestyle

by | Jan 15, 2015

Zhivi Williams started out like a lot of women who wanted to lose weight and regain their shape after having a baby. What she discovered, however, was that her journey would turn into something much more. The current podcast allows her to tell her story....